Bear Minimum Social Club
Showing up > Showing off.
We just showed up and this page is doing the bare minimum right now.Find us on socials. We might or might not be slightly more alive there.
WTAF is BMSC?
We’re not a brand. We’re not a movement (not yet). We’re just a judgement-free, welcoming space for people who show up when they’d rather not. Our humour is dry, and we don’t mind taking a jab at unrealistic fitness influencers and hustle culture.
The Creed
We see you.The ones who show up even when running on empty.Tired parents, shift workers, shy beginners.The Unsung Heroes.We’re here for real people with real lives, and we’re proud of every single effort.We celebrate showing up with messy hair, stretch marks and zero energy for fake smiles.Showing up > showing off.We celebrate the small victories that others overlook.We see you.We are you.
Who Are We, and Why Should You Care?Right off the bat, we're not another fitness cult. We don't preach perfection, promise magical transformations, or push hustle culture garbage.We're Bear Minimum Social Club. The name pretty much sums it up: doing just enough, turning up when we'd rather hit snooze, and feeling proud about effort rather than results.Our mascot, Iggy, isn't your usual fluffy motivational bear. He's here to tell you it's perfectly okay to do the absolute minimum, sit back down, and still feel bloody good about yourself.If you've had enough of filtered fitness influencers, you're over grind culture, or just after a fitness-ish place without judgment and plenty of dry humour, you're in the right spot.Still reading this? You’re already doing more than expected. Welcome aboard.